With Flipkart’s Big Billion Days Sale just around the corner, the buildup has begun in earnest. From teaser deals to pre-booking passes, here’s a roundup of the latest updates, juicy discounts, and smart strategies for buyers (and sellers) this festive season.
Key Updates & Highlights
Sale Dates & Early Access
The Big Billion Days Sale 2025 starts on September 23. Flipkart Plus/Black members will likely get early access starting a day before (September 22).
Flagship Phone Discounts
Google Pixel 9 is expected to drop to under ₹35,000, thanks to bank offers, exchange bonuses, etc.
iPhone 16 Pro could be available for ₹69,999 during the sale.
iPhone 16 base model, Pixel 9 Pro XL, Samsung Galaxy S24 are also getting steep discounts (up to ₹54,000 off in some cases).
Teaser Deals Already Live
Before the official start, Flipkart has begun early offers (audio, TVs, speakers) to generate buzz.
Big TV & Display Deals
Several smart TVs have huge discounts. For example:
A 55-inch 4K Xiaomi smart TV is going for ~ ₹25,749 after discounts.
Samsung 75-inch Crystal 4K TV price dropping significantly.
Special Pass for High-Demand Products
For the iPhone 16, Flipkart is offering a Pre-Reserve Pass, allowing customers to pay an advance to reserve stock ahead of the sale. This helps mitigate limited stock issues.
Bank & Card Offers + Instant Discounts
To make deals sweeter, Flipkart is giving instant discounts via Axis, ICICI, etc., on many products. Also bank-card offers, exchange bonuses, and EMI options are part of the mix.
Best Deals to Watch
Here are some of the hottest deals that look very promising:
- Google Pixel 9 for ₹34,999 (inclusive of bank/exchange offers) a major price cut from its launch price.
- iPhone 16 Pro approx ₹69,999 great deal for a premium phone.
- Strong deals on smart TVs: Xiaomi, Samsung, TCL, etc. Example: Xiaomi 55-inch at ₹25,749.
- Motorola smartphones (Razr 60, Edge 60 Pro, etc.) are expected to see big cuts; some of their models may even fall under ₹40,000.
What to Be Careful About
Stock shortages: Popular variants/colors will sell out fast. Having a “wishlist” ready helps.
Price variances: The “effective price” often depends on bank/exchange/EMI offers. Always check final cost after all discounts.
Pre-Reserve Pass terms: If using advance booking, check the refund & payment conditions. Some passes may require payment schedule or have non-refundable parts.
Authenticity & warranty: Buy from Flipkart’s official listings or trusted sellers to ensure warranty and after-sales support.
Tips for Shoppers
| Strategy | Why It Helps |
|---|---|
| Build your wishlist early | Helps you catch products the moment discounts go live. |
| Be ready at sale start (especially 12 PM deals) | Some “flash” deals only last a short time. |
| Use bank & card discounts | These often give additional % off, making premium devices much more affordable. |
| Try exchange offers | For high cost items, exchange bonus can significantly reduce net spend. |
| Check “Pre-Reserve Pass” for high-demand products | Helps secure the product ahead of time. |
What This Means for the Market
Flipkart is pushing aggressively on price + availability + customer experience to win over shoppers, especially as competition with Amazon heats up.
Electronics (phones, TVs, audio) are a big focus often what shoppers most look for during these sales.
The earlier deals and pre-booking options show how e-commerce platforms are evolving: it’s not just about one day of sale, but building momentum, trust, and smooth fulfilment.
